Here are some rabbit holes  leading into Transmedialand.  I will over time try to compile a small list of successful campaigns and  projects; large and small.
The large ones  are easier to spot so I will start with some of them ;-)

Happy browsing!

Large scale projects:

(THIS LIST IS A WORK IN PROGRESS!)  

Game of Thrones

http://www.argn.com/2011/05/a_walk_through_westeros_retracing_the_maesters_path/  &

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Prometeus

http://adage.com/article/digitalnext/ridley-scott-s-prometheus-advertising-part-picture/233452/  &  http://mashable.com/2012/05/15/prometheus-social-media/ +  http://mashable.com/2012/05/16/prometheus-html5-ie/ + http://www.projectprometheus.com/trainingcenter/

The Matrix & Avatar

 http://convergenceishere.weebly.com/the-matrix-and-avatar.html  

 

Dark Knight Returns

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